Putting dollars around attendance numbers
BCI posted a great piece on our attendance this season. If things go well, this will be our third lowest average attendance figure since Alumni expanded in 1994. The only two seasons with worse averages than our current trend line were 1997 (TOB's first season) and 2009 (Spaz's first season).
The numbers are bad, but what does it mean in revenue? The answer is enough to hurt BC's bottom line but not enough to make wholesale changes just to boost attendance. Let's do some back of the napkin math.
Spaz's average attendance: 36,597
Average attendance for a competent BC coach (avg of TOB and Jags): 40,824
Unsold seats: 4,227
Now you have to estimate the value of the unsold seat. BC has done extensive discounting the past few years, so a fair number is probably under the face value of the ticket. But there is revenue value in getting someone on campus. Those people eat and spend money. So, say that the average value of an attendee is $15.
Now assuming six home games, the lost revenue due to Spaz is $380,430.00 (4,227 unsold tickets x $15 x six home games)
Now this unsold seat number is all very conservative. If you use a full Alumni as the barometer the stats become even less favorable to Spaz. Another factor in this is donations. I hear anecdotally that Flynn Fund donations are down, but don't even have solid projections on any of the data.
There are more important things to the Head Coach's job than filling Alumni. At this point, I want Spaz to focus on winning. The guys who worry about ticket sales should already be worried about a variety of things.